Vodka Marketing & Advertising Campaigns and Commercials

The 2025 vodka market faces steady volumes but tough competition. Brands refocus marketing, flavors, and collabs to keep consumers engaged.

Explore 2025's hottest cocktail trends, including the Paloma boom and innovative mixology techniques, essential for alcohol marketers aiming to thrive.

Ketel One Botanical redefines summer luxury in its new ad, shifting to aspirational branding to captivate urban millennial women.