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In the dynamic alcohol market, reaching consumers across multiple touchpoints is crucial for sustained growth. A standout example is Hennessy, renowned for its premium cognac, which launched the "Made for More" campaign to emphasize its versatility as a cocktail ingredient. Faced with a post-pandemic sales slump and aiming to attract younger demographics, Hennessy executed a cohesive omni-channel strategy.

By integrating stylish advertisements featuring celebrities like Teyana Taylor and Damson Idris across digital, social, and out-of-home platforms, Hennessy successfully revitalized its brand image. The campaign not only boosted consumer engagement but also reinforced Hennessy's position as a versatile and modern alcohol brand, demonstrating the power of a well-orchestrated omni-channel approach.

Benefits of Our Omni-Channel Campaigns

Consistent Brand Messaging

Ensure your alcohol brand delivers a unified message across all channels, enhancing brand recognition and trust among consumers.

/01
/03

Improved Engagement and ROI

Increase consumer interaction and maximize return on investment by tailoring campaigns to the specific strengths of each channel.

/02

Enhanced Consumer Reach

Expand your reach by leveraging multiple platforms - digital, social, in-store, and more—to engage with a broader audience effectively.

/04

Data-Driven Optimization

Utilize comprehensive analytics to monitor campaign performance in real-time, allowing for continuous improvement and strategic adjustments.

Deliverables

/Integrated Campaign Strategy

A cohesive plan that aligns messaging and tactics across all chosen channels to ensure consistency and effectiveness.

/Creative Content Development

Engaging visuals, videos, and copy tailored to each platform, reflecting your brand’s unique identity and objectives.

/Channel-Specific Execution

Customized strategies for each channel, including social media, email, digital advertising, and in-store promotions.

/Comprehensive Performance Reports

Detailed analytics and insights on campaign performance, highlighting successes and areas for improvement.

Benefits of Our Omni-Channel Campaigns

Consistent Brand Messaging

Ensure your alcohol brand delivers a unified message across all channels, enhancing brand recognition and trust among consumers.

/01
/02

Enhanced Consumer Reach

Expand your reach by leveraging multiple platforms - digital, social, in-store, and more—to engage with a broader audience effectively.

/03

Improved Engagement and ROI

Increase consumer interaction and maximize return on investment by tailoring campaigns to the specific strengths of each channel.

/04

Data-Driven Optimization

Utilize comprehensive analytics to monitor campaign performance in real-time, allowing for continuous improvement and strategic adjustments.

Deliverables

/Integrated Campaign Strategy

A cohesive plan that aligns messaging and tactics across all chosen channels to ensure consistency and effectiveness.

/Creative Content Development

Engaging visuals, videos, and copy tailored to each platform, reflecting your brand’s unique identity and objectives.

/Channel-Specific Execution

Customized strategies for each channel, including social media, email, digital advertising, and in-store promotions.

/Comprehensive Performance Reports

Detailed analytics and insights on campaign performance, highlighting successes and areas for improvement.

Our Approach

/Strategic Planning

We start by understanding your brand’s goals and target audience, developing a comprehensive strategy that integrates all relevant channels seamlessly.

/Creative Integration

Our creative team designs compelling content that resonates with your audience, ensuring each piece aligns with your overall brand narrative.

/Execution and Management

We implement the campaign across chosen channels, managing each aspect to maintain consistency and optimize performance in real-time.

/Continuous Optimization

Using data-driven insights, we continually refine and enhance your campaign, ensuring it remains effective and aligned with evolving market trends.

CLICK TO DISCOVER
At OhBEV, innovation, creativity, and strategic insight are not just values; they are the pillars of our approach to alcohol marketing.

We pride ourselves on shattering clichés and delivering unique, data-driven solutions that resonate deeply with consumers. As ambassadors of change, we ensure every brand's story is not only heard but felt, crafting narratives that stand the test of time.
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HENNESSY

Revolutionized Hennessy's digital presence concept with a meticulously crafted 3D bottle model, sophisticated web design, and an immersive WebGL caustics effect, blending heritage with cutting-edge technology for an engaging user experience.

KHOR

Elevated KHOR vodka to global prominence with innovative visual communication, UX/UI design, website development, and strategic campaigns, securing its position as the 2nd best-selling vodka worldwide for two consecutive years.
3D motion commercial for Khor, announcing its global bartender competition - a blend of artistry and excitement

DEL DUEÑO

Devised a comprehensive marketing strategy for Del Dueño rum, including 3D bottle creation, unified visual and verbal communication, web design, and website development to elevate the brand's digital presence.
REQUEST
A QUOTE
Thanks for reaching out and showing interest in what we do. Your initiative is the first step towards something big.
Oops! Something went wrong while submitting the form.

OR SEND US AN EMAIL TO HELLO@OHBEV.COM